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Dr. Charlie Hall

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Dr. Charlie Hall

Dr. Hall brings his expertise to bear helping nursery and floriculture businesses understand the economy and the economics of their bottom line.

	1:56

Free Preview

	8:00

Are You Making Enough Money?

	13:29

Consumer Spending Has Recovered. Have Your Sales?

	7:16

Shrink the Shrink

CLINIC Remote 2011 » Clinic Specialists » Click On An Episode (1 thru 5 of 15)

Dr. Charlie Hall

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Sid Raisch

Jim Paluch

Jean Ann Van Krevelen

Joe Judge

Episode Descriptions

Episode 1
Are You Making Enough Money?
Whether growing, retailing or landscaping, this industry is a labor of love, but are you earning a fair return on your investment? Charlie shares some quick (and easy) math to determine if you are making enough money for your hard work.

Episode 2
Consumer Spending Has Recovered. Have Your Sales?
Consumer spending in December 2010 matched 2008 levels. Consumer dollars have shifted away from our industry. How do we reclaim that spending and target a new generation of customers?

Episode 3
Shrink the Shrink
Charlie advises growers that shrink is the low-hanging fruit of cost cutting. He examines where in your production cycle you pay the highest price. Learn how to reduce shrink and drive those dollars to your bottom line.

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Meet The Specialist

Charlie Hall

Dr. Charlie Hall grew up on a nursery in Western North Carolina. Although an economist by training, he is currently a Professor in the Department of Horticultural Sciences at the Texas A&M University and holds the prestigious Ellison Chair in International Floriculture. His major areas of specialization include innovative management and marketing strategies, financial analysis and benchmarking, and the situation/outlook for nursery and greenhouse crops.

He is an invited speaker at numerous regional, national, and international meetings of various industry-related associations and organizations. He is particularly known for the enthusiasm, passion, and intensity he exhibits when speaking. Dr. Hall is an Honorary Lifetime Member of the Texas Nursery and Landscape Association and has received TNLA’s Award for Outstanding Service to the Nursery Industry. He is also a member of the Hall of Fame and Honorary Lifetime Member of the Tennessee Nursery and Landscape Association.

charliehall@tamu.edu

http://ellisonchair.tamu.edu/

About Our Sponsor

Syngenta Flowers is one of the largest wholesale breeders of hybrid flower seed in the world – developing and producing flower seeds for seed companies and growers internationally.

Syngenta Flowers is dedicated to the breeding innovative flower varieties that offer outstanding performance in the professional greenhouse, at retail, in the landscape and in the home garden. In addition to legendary genetics, we support industry professionals with world-class customer service, in-depth cultural information, flexible and exciting marketing programs, and a deep understanding of plants from many points of view.

Company Profile

Phone: 303-415-1466

Website: http://www.syngentaflowersinc.com/default.aspx

Dr. Charlie Hall

	1:56

Free Preview

Watch a free preview of Dr. Charlie Hall's videos.

	8:00

Are You Making Enough Money?

How do you measure a fair return on the investment in your business and are you earning enough for your hard work?

	13:29

Consumer Spending Has Recovered. Have Your Sales?

Consumer dollars have shifted away from our industry. How do we reclaim that spending and target a new generation of customers?

	7:16

Shrink the Shrink

Where are your profit dollars slipping away and how can you plug the leaks?

Sid Raisch

	1:05

Free Preview

Watch a free preview of Sid Raisch's videos.

	6:40

Could You Double Sales with the Same Customer?

With lower customer counts, increasing sales per customer could transform your future. Sid looks at how to get there.

	7:08

Marketing Today for Tomorrow's Customers

Is the industry effectively investing today in creating the future generations of passionate gardens that will support our businesses for years to come? Here's a plan you can put into action.

Jim Paluch

	2:00

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Watch a free preview of Jim Paluch's videos.

	6:57

Accomplish Your Goals

Success starts with setting the right goals the right way.

	6:41

Have Your Best Sales Year Ever

What gets measured gets sold.

	6:01

Come Alive Outside

In our industry nobody wins until someone goes outdoors.

Jean Ann Van Krevelen

	1:25

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Watch a free preview of Jean Ann Van Krevelen's videos.

	2:08

How Do I Build A Facebook Following?

It's not just a numbers game, but lots of fans is a great place to start.

	8:12

The Social Media Questions You Are Dying to Ask

What do you say, who do you say it to, who gets it done and how do you know if it's working?

Joe Judge

	2:14

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Watch a free preview of Joe Judge's videos.

	7:49

Three Questions That Will Grow Your Career

Don't leave your career to chance. There are three questions to ask for growth and success.

	8:38

How To Get Your Team To 110 Percent

Even hard working teams sometimes need to work just a little bit harder. How do you get that extra effort from your people?

	4:35

Management and Leadership (Are Not the Same)

Free up the time you spend solving problems by fixing broken systems.

Mike Lysecki

	1:56

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	5:35

The People Problem

Reduce your dependence on labor and reward the top performers you rely on for success.

	6:34

Do you have a plan?

Profits don't happen by accident. How are you planning to get there?

	3:27

Employees Who Think Like Owners

You can get your employees to work and think like you, but not without a system to make it happen.

Faith Savage

	1:12

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	6:10

Feeling Blue? Matching Colors to Your Customer's Design Goals

Avoid buyer's regret by helping your customers take home colors that match the mood they want to create?

	4:28

Maximizing Mum Sales

Set yourself apart from the competition with large containers, complementary combinations and

Marcus vandeVliet

	1:17

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	4:54

Find Out What’s Really Going on in Your Business

This process will shape budgets, strategy and profitability. Marcus gets you started.

	6:32

Key Metrics For Landscape Construction Companies

Which numbers really matter and which numbers may be hiding real problems in your business?

	5:59

Job Costing

As your business grows how do you stay in touch with what is working, and what's not, on the front lines?

John Kennedy

	1:09

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	5:20

Successful Selling in the Green Industry

Simple secrets that transform order takers into effective sales people.

	3:22

Survival at the Speed of Life

Managing the time you can't afford to waste.

Jeffrey Bruce

	2:10

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	5:44

Where Will Our Water Come From?

Without water you're out of business? As cities shut of the faucet, where will landscape water come from?

	9:21

Look Up: The Green Roof Opportunity

It's not just digging holes thirty feet up in the air. Learn what it takes to enter this emerging market.

	5:24

The Landscape Industry of the Future

Pretty is not enough. The new landscape is being put to work.

Jeff Korhan

	2:17

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Watch a free preview of Jeff Korhan's videos.

	4:12

Is Facebook the New Google

Facebook sees more information each day than Google. What does this mean to customers who are looking for you?

	5:26

QR Codes: Beyond Barcodes

What if your customers could scan a "barcode" with their phone and find more information on a website? They can.

	3:49

Blogging: The Heart of Your Social Media Efforts

If Facebook is working a cocktail party, blogging is taking your best customers out to dinner. What are you waiting for?

Mark Bradley

	1:42

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	4:18

5 Steps to Hiring Good People Who Stay

Bad hires cost you money. Improve retention and avoid expensive mistakes.

	6:00

What’s Your Job? From Owner to Crew

Systems - from design to execution - define your success. What's your role in the process?

	7:40

Getting Your Employees to Think Like Owners

A good bonus plan rewards you and your employees. Mark lays out a detailed plan to make this happen.

Ruth Bachman

	0:53

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	3:39

Grow Through Life's Narrow Spots

Life's biggest challenges present our greatest opportunities for growth - if we can find the strength and focus.

Bob Coulter

	2:05

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	4:19

Meetings Can Change Your Business

Does your team go glassy eyed when you call a meeting? Learn how to have meetings that drive action and success.

	5:14

The Change From Player To Coach

Going from star performer to great manager isn't magic. It's a process you can put to work for your business and your career.

	6:43

Are There Enough Hours In the Day?

It's not how many hours you have but how you use the hours available. Here are three easy steps for taking control of your schedule.

Exclusive Preview

	5:14

The Change From Player To Coach

Going from star performer to great manager isn't magic. It's a process you can put to work for your business and your career.

	8:12

The Social Media Questions You Are Dying to Ask

What do you say, who do you say it to, who gets it done and how do you know if it's working?

	7:16

Shrink the Shrink

Where are your profit dollars slipping away and how can you plug the leaks?

Speaker Handouts

Access to handouts and articles is included with purchase of premium content.

Find out more click here.

	Applying the Strategic Profit Model in the Real World This article provides of how to use the Strategic Profit Model to conduct sensitivity analyses (what if’s) regarding strategic changes...
	Our Value Proposition for the Future If the green industry can position itself so its products/services are considered necessities, that is the best recession-proofing it can...

Season Guide

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